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Research keywords, audit pages, and build content that ranks. 11 skills in this category. Run these through the gooseworks skill in your coding agent. New to Gooseworks? Start with the Skills overview.

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Aeo

Check and improve your brand’s visibility across AI search engines (ChatGPT, Perplexity, Gemini, Grok, Claude, DeepSeek). Set up tracking, run visibility analyses, audit your website for AI readability, and get actionable recommendations. Uses the npx goose-aeo@latest CLI.
Prompt
Use gooseworks to check and improve your brand's visibility across AI search engines (ChatGPT, Perplexity, Gemini, Grok, Claude, DeepSeek).

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Programmatic SEO Planner

Identify programmatic SEO page patterns worth building for your product — vs/ pages, integrations/, for-{industry}/, alternatives-to/, use-cases/ — and design the template structure, data model, and priority order. Outputs a complete pSEO blueprint with URL patterns, title templates, content frameworks, and data sources per variable. Combines: Reddit Post Finder, SEO Domain Analyzer, Site Content Catalog.
Prompt
Use gooseworks to identify programmatic SEO page patterns worth building for your product — vs/ pages, integrations/, for-{industry}/, alternatives-to/, use-cases/ — and design the template structure, data model, and priority order.

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Programmatic SEO Spy

Reverse-engineer how competitors do programmatic SEO. Detects URL pattern clusters (vs/, integrations/, for-{industry}/), estimates page count per pattern, analyzes template quality, infers which patterns actually drive traffic, and identifies gaps you can exploit. Outputs a competitive pSEO landscape report. Combines: SEO Domain Analyzer, Site Content Catalog.
Prompt
Use gooseworks to reverse-engineer how competitors do programmatic SEO.

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SEO Analyzer

Analyze website SEO - keywords, content, competitors, and improvement opportunities
Prompt
Use gooseworks to analyze website SEO - keywords, content, competitors, and improvement opportunities.

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SEO Content Audit

Comprehensive SEO footprint analysis. Catalogs all content, pulls real SEO metrics (via Apify Semrush/Ahrefs scrapers or free web search probes), runs competitor analysis, builds topic/keyword and content-type gap matrices, and produces a prioritized recommendations report. The complete SEO audit for any company. Combines: Brand Voice Extractor, SEO Domain Analyzer, Site Content Catalog.
Prompt
Use gooseworks to comprehensive SEO footprint analysis.

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SEO Content Engine

Build and run an SEO content engine: audit current state, identify gaps, build keyword architecture, generate content calendar, draft content.
Prompt
Use gooseworks to build and run an SEO content engine: audit current state, identify gaps, build keyword architecture, generate content calendar, draft content.

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SEO Domain Analyzer

Pull real SEO metrics for any domain using Apify scrapers for Semrush and Ahrefs data. Gets domain authority, organic traffic estimates, keyword rankings, backlink profiles, top performing pages, and auto-discovers competitors from keyword overlap. No Semrush/Ahrefs subscription needed — uses Apify actors that scrape public pages.
Prompt
Use gooseworks to pull real SEO metrics for any domain using Apify scrapers for Semrush and Ahrefs data.

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SEO Opportunity Finder

Find quick-win SEO content opportunities by comparing your site’s existing content against competitor keyword rankings. Chains site-content-catalog and seo-domain-analyzer to build a content inventory, then identifies gaps — topics competitors rank for that you don’t cover yet. Outputs a prioritized list of posts to write or update. Use when a seed/Series A team wants to start winning organic traffic without guessing. Combines: SEO Domain Analyzer, SEO Traffic Analyzer, Site Content Catalog.
Prompt
Use gooseworks to find quick-win SEO content opportunities by comparing your site's existing content against competitor keyword rankings.

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SEO Traffic Analyzer

Analyze a website’s SEO visibility, keyword rankings, traffic estimates, and competitive positioning. Uses web search probes, SimilarWeb (free tier via web), and site: queries to build an SEO profile without requiring paid tool subscriptions. Useful for competitive intel, gap analysis, and reverse-engineering a company’s organic acquisition strategy.
Prompt
Use gooseworks to analyze a website's SEO visibility, keyword rankings, traffic estimates, and competitive positioning.

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Site Content Catalog

Crawl a website’s sitemap and blog index to build a complete content inventory. Lists every page with URL, title, publish date, content type, and topic cluster. Groups content by category and topic. Optionally deep-reads top N pages for quality analysis and funnel stage tagging. Use before SEO audits, content gap analysis, or brand voice extraction.
Prompt
Use gooseworks to crawl a website's sitemap and blog index to build a complete content inventory.

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Topical Authority Mapper

Map complete topic clusters for any subject area — hub pages, spoke articles, supporting content, internal linking architecture. Identifies content gaps, priority order, and builds a structured content calendar. Produces topic maps that build genuine topical authority, not random blog posts. Combines: Reddit Post Finder, SEO Domain Analyzer, Site Content Catalog.
Prompt
Use gooseworks to map complete topic clusters for any subject area — hub pages, spoke articles, supporting content, internal linking architecture.
Questions? Reach out at help@gooseworks.ai.