Skip to main content
Pull brand assets, voice, and positioning. 8 skills in this category. Run these through the gooseworks skill in your coding agent. New to Gooseworks? Start with the Skills overview.

​
Brand Intel Branddev

Brand intelligence - logos, colors, fonts, styleguides, and company data from any domain
Prompt
Use gooseworks to brand intelligence - logos, colors, fonts, styleguides, and company data from any domain.

​
Brand Research

Kickoff research for a brand you haven’t worked on before — web research, existing-ad analysis from the Meta Ad Library, editorial-grammar profiling, sourced + AI-generated brand assets, hook/CTA libraries, and an ad concept brief. Produces one reusable brand-context pack (brand-summary, visual-identity, competitors, audience, existing-ads, brand-grammar, an asset manifest, and a concept brief) in a single pass. Use when starting on a brand the workspace hasn’t touched.
Prompt
Use gooseworks to kickoff research for a brand you haven't worked on before — web research, existing-ad analysis from the Meta Ad Library, editorial-grammar profiling, sourced + AI-generated brand assets, hook/CTA libraries, and an ad concept brief.

​
Brand Voice Extractor

Analyze a company’s published content to extract their brand voice, writing style, and tone guidelines. Reads 10-20 of their best content pieces and produces a brand voice profile covering tone, vocabulary level, sentence structure, formatting patterns, CTAs, and target persona. Useful before writing outreach, content, or campaigns that should match a client’s existing voice.
Prompt
Use gooseworks to analyze a company's published content to extract their brand voice, writing style, and tone guidelines.

​
Get Brand Assets

Get company logos, brand colors, fonts, and style guides
Prompt
Use gooseworks to get company logos, brand colors, fonts, and style guides.

​
Launch Positioning Builder

Research competitors, analyze their messaging, and generate a positioning document with category definition, differentiation claims, value propositions, and proof points. Chains web research, competitor site analysis, and review mining to produce a positioning doc ready for website copy and sales deck use. Use when a product marketing team needs to define or refresh positioning ahead of a launch, rebrand, or competitive shift. Combines: Review Site Scraper.
Prompt
Use gooseworks to research competitors, analyze their messaging, and generate a positioning document with category definition, differentiation claims, value propositions, and proof points.

​
Messaging Ab Tester

Generate 3-5 messaging variants for a value proposition, design structured A/B tests, and analyze results to determine which framing resonates most with ICP. Tests can run via LinkedIn organic posts, cold email subject line splits, or both. Pure reasoning for variant generation and analysis — the user deploys the tests through their own tools. Use when a team can’t decide between messaging angles and needs data, not opinions.
Prompt
Use gooseworks to generate 3-5 messaging variants for a value proposition, design structured A/B tests, and analyze results to determine which framing resonates most with ICP.

​
Update Brand Kit

Maintain a brand kit — the canonical brand context an ad or content pipeline reads (positioning, audience, voice, standing instructions, brand-type, value-props, colors), plus manage the product list and attach product photos. Use when someone says “update my brand kit”, “set my brand voice/audience”, “add a product to my brand”, or hands you a folder of product shots to attach. Platform-agnostic: it teaches the field model, partial-update/clear semantics, override behavior, caps and validation, and the hero-image and product-matching rules — independent of any specific backend.
Prompt
Use gooseworks to maintain a brand kit — the canonical brand context an ad or content pipeline reads (positioning, audience, voice, standing instructions, brand-type, value-props, colors), plus manage the product list and attach product photos.

​
Visual Brand Extractor

Extract visual branding (colors, typography, layout patterns) from a client’s website and generate a style preset compatible with the HTML slides skill and a brand config JSON for the content asset creator. Uses WebFetch to read pages and analyzes CSS/HTML to identify the color palette, font pairings, and aesthetic patterns.
Prompt
Use gooseworks to extract visual branding (colors, typography, layout patterns) from a client's website and generate a style preset compatible with the HTML slides skill and a brand config JSON for the content asset creator.
Questions? Reach out at help@gooseworks.ai.