Add a brand from your website
The fastest way to set up a brand is to let Goose research it.Paste your website
Enter your brand’s URL. Goose immediately reads your site to understand what you do.
Let research fill the brand kit
In the background, Goose extracts your logo, color palette, typography, products, audience, and brand voice and writes them into the brand kit. You can start generating before research finishes — the kit fills in as it goes.
Research status moves through pending → running → complete. Even while it’s still running, the first creatives already understand your brand, because a fast first pass writes a short description before the deep research lands.
The brand kit
The brand kit is the set of brand details every remix pulls from. You can edit all of it on the Brand kit page:| Part | What it controls |
|---|---|
| Logo | The logo placed onto your creatives. Add multiple variants (light/dark) if you have them. |
| Colors | Your palette — used to restyle templates into your brand’s look. |
| Typography | The fonts associated with your brand. |
| Products | The products you advertise. Each product carries reference images that the generator features in the ad. |
| Voice & audience | How your brand sounds and who it talks to — used when generating ad copy. |
Products
Products are the most important part of the kit to get right. Each product you add can include reference images (product photos, packshots, screenshots). When you generate an ad, you pick which product to feature, and Goose places it into the creative using those reference images.Editing a brand
You can update any brand at any time — change the logo, adjust colors, add or remove products, or refine the voice. Changes apply to new creatives you generate from that point on; ads you’ve already made aren’t altered.Next steps
Creating ads
Use your brand to remix a template into a finished creative.
Autopilot
Auto-generate a weekly batch for this brand.